Educational Projects

Due to the nature of my liberal arts education at Adrian College, I took a wide variety of classes in media arts, digital production, graphic design, business, and marketing. I have included samplings of the projects that represent my well-rounded experience.

Click each icon to be taken to the individual project.

Covid -19 Documentary

Digital Media Productions

I leveraged editing software such as Final Cut Pro and Garage Band to create a short form documentary regarding a timely issue and current event.

My creative vision and personal passion towards the subject matter allowed me to create an unique spin on the collegiate experience during a global pandemic. The cross roads of script writing, interviewing, researching, and video production created a piece that captures history through a personal lens.

Strategic Proposal

BUHI Backpacks

In a public relations course, I was a social media manager for a make-believe backpack brand, BUHI.

I created social media posts, graphics, copy, and advertisements for three months. I then analyzed my goals and progress throughout the campaign, to ultimately form this highly-effective strategic proposal.

Product Advertisement

Tommy Hilfiger Perfume

Tapping into brand identity and tone of voice, I used sharp visual edits and key audio notes to tell a story. What was once a bottle of perfume is now a feeling that you associate with the brand.

Top notes of the commercial - light, airy, whimsical, and adventurous. Let's see if you agree.

Client Brief

Lymphoma Foundation

For my senior capstone, we created a social media and PR campaign to bring awareness to Young Adult Lymphoma.

I contributed by researching key publics and target demographic information, along with analyzing the content analytics on Instagram and Facebook.